Your own little business has escalated off the scale in recent months. Who knew that baking your own cakes would become so popular after friends encouraged you to enter a local competition in which you won first prize? Being quite a modest person, it was a bit of a shock, but it felt so good.
It awoke something in you, that you never felt before. The news got around as you continued baking, with an increasing number enquiring if you would bake them a cake. Now, despite being a lovely kind person, this was starting to cost money, and as your baking was so popular you decided to try and start up a small business.
Making the cakes was no problem, but selling them was, with you having absolutely no experience in business or marketing. You stumbled through for a few months with the help of friends, before attending on a brief course where you learned about the value of Facebook Marketing if working with an expert marketing agency.
About Facebook Marketing
You had your own Facebook account just to stay in touch with friends and always thought it a bit of a giggle though you didn’t use it too much because you didn’t enjoy the gossip. Little did you realise that opening an account for your business that it could be a valuable marketing tool.
Again, you took the first tentative steps alone with tips from well meaning but inexperienced mates. You decided to make a bold move and ask a professional agency to assist you. A specialised team were on hand to give you a brief outline before you were designated, personal consultant.
Your consultant knew Facebook marketing inside out, which opened up a whole new world to your business. There was the usual way of making text announcements and posts, but also the opportunity for videos, which was a great tool for showing how you made the cake, which got thousands of views and offered confidence to customers in the techniques that you used without giving the secrets of your recipes away.
But best of all they knew the tricks and skills of how to get your Facebook page viewed the most, by analysing data and monitoring the performances of the page. There were many intricacies that you simply didn’t have time to look at as the business grew and you took on a couple of employees.
About SEO
There was a range of other services offered by the agency which can be seen if you click here. Perhaps, the most valuable to your business was the process of SEO, or search engine optimization. The skill ensures that websites and Facebook pages stay at the top of the search lists to ensure the maximum number of visits, which in turn creates an increased customer base and profitability when they offered the products that they are looking for.
To conclude
Working with an agency that specialises in Facebook Marketing and SEO was the best decision you could have made for your business.